SEO Tips

Typos can be good!

A few days ago we stumbled on a number one position on Google for one of our sites. More by good luck than planning in this case, the number one position was for a phrase very relevant to the site in question – but it was a typo – and a VERY common misspelling…

Should you find this at any time – don’t fix it – this is a good thing. Your site will no doubt have your search terms duplicated elsewhere, so no need to worry.

Don’t be afraid also to include common misspellings within you keywords and descriptions. Find a really common one and it can work very well for you…

Search Engine Results Page

The search engine results page or SERP is the page(s) of website listings that a search engine shows you in response to submitting a search to that specific engine. Here in Lanzarote, we hear “Google” shouted from the rooftops… and as this is the most widely used search engine, we will concentrate on that one. Continue reading